Being a highly proactive partner, Giorgio always felt the need and the desire to present himself to his partners with a team capable of creating and producing promotional content for the brands that had Giorgio as face, in order to enhance and strengthen the relationship between Giorgio and the brand in question.
The creation of GR Media House has strengthened the figure of Giorgio and at the same time, thanks to the introduction of a team of creatives, producers, directors, photographers, videomakers and dronists, it has also made the process of producing original quality content much more lean for partner companies, which no longer need to rely on third parties to develop their media projects.
A recently produced project is Backstage EA7 Cortina, realized during the 2021 Ski World Championship. The project was conceived and produced by GR Media House, in collaboration with the EA7 team, a partner who wanted to enhance their World Championship sponsorship. The project had the main goal of narrating everything that happened in Cortina, sharing original content and in real time, with the fans who were unable to participate to the event due to the pandemic.